announced the appointment of Jinqing Caroline Cai as Managing Director, China, effective 1 June. In this new role Ms. Cai will lead Christies activities in China.
Steven P. Murphy, Christies CEO, remarked: The importance of China culturally and economically is profound. We are pleased to reaffirm our commitment to the clients and cultural activities in this region with the creation of this new role and by welcoming such a highly respected leader as Jinqing Cai as our new Managing Director, China. She brings stellar achievements on behalf of countless multinational brands in China, with a depth of expertise in public affairs and corporate relations. Her global outlook will be a great asset to us and we look forward to welcoming her to our team in the region and internationally.
Ms. Cai will lead Christies presence in China, further developing its services to clients in the region, developing Christies business presence and working closely with the companys licensing partner, Forever. As Christies leader on the ground in China, she will manage company offices, overseeing all activities in the region. In addition, she will look to grow Christies educational and cultural activities, taking an active role in promoting international exposure of Chinese art and advising clients globally on both the Chinese art categories and the Chinese marketplace. She will also oversee initiatives that further elevate Chinas culture in the global marketplace, whilst protecting and celebrating its cultural heritage. Ms. Cai will represent Christies and support its participation in existing cooperative programmes between China and other countries.
François Curiel, President, Christies Asia, remarked: "A key priority has been to strengthen Christie's China presence and familiarize Chinese collectors with the broad spectrum of our services, making it easy for them to transact with us. A crucial element in this ambitious vision for the region was the appointment of an experienced professional to lead our efforts and I look forward to working closely with Jinqing Cai to develop our activities in China. She will also be of great help in further elevating China's art and culture in the global marketplace".
Ms. Cai added: It is a great privilege to take on this role at Christies, a premium cultural brand associated with arts, heritage, integrity and creativity. I hope to bring Christies wealth of knowledge and expertise to Chinas burgeoning art market, while showcasing Chinas extraordinary art to the world through Christies extensive global presence.
Ms. Cai joins Christies from Brunswick Group, a leading global public relations firm, where she was a Partner. After joining in 2005, as the founding Partner in Beijing, she was instrumental in developing Brunswicks industry-leading capabilities in public affairs, reputation management and financial communications, and helped build the team to over 60 professionals across three offices in China. Ms Cai developed and executed strategic communication programmes for international clients operating in China, as well as Chinese companies managing cross-border projects, such as mergers and acquisitions.
She began her career in New York with a boutique management consulting company before returning to Asia to join K1, a venture capital firm as a director in China investments. She then returned to her home town of Beijing to manage the first annual Davos-like Boao Forum for Asia, which involved working with government, corporate and media organisations. Her success in this endeavour led her to setting up a public relations company called New Alliance before joining Brunswick Group. Ms. Cai earned a bachelors degree from Wellesley College in Massachusetts and a Master of Public Affairs from Princeton University. She was born and raised in Beijing and entered Beijing University before pursuing overseas education. She speaks fluent Mandarin and English.