Projects is a programme of artists commissions realised annually at Frieze London. It is curated by Sarah McCrory and this year includes five specially commissioned projects as well as the Emdash Award, which each year enables an emerging artist working outside the UK to present new work at Frieze London as part of the Frieze Projects programme. Frieze Projects is commissioned by Frieze Foundation and is supported by the Emdash Foundation.
The artists commissioned to make site-specific work for Frieze London 2012 are: Thomas Bayrle, Aslı Çavuşoğlu, DIS magazine, Grizedale Arts / Yangjiang Group and Joanna Rajkowska.
This years programme of commissioned projects incorporates a number of unique viewpoints of the fair and includes: a programme of performative projects around the relationship between art and food, an immersive and transformative outdoor installation and a putative television crime drama.
The recipient of the Emdash Award in 2012 is Cécile B Evans, whose winning proposal takes the form of an audio guide to Frieze London accompanied by a holographic host.
Sarah McCrory said of the programme: This years projects vary greatly in scale and pace; there is an examination of the use-value of art by Grizedale Arts and Yangjiang Group in the form of a structure, which will act as a forum and host a number of artists who produce food, chaotic dining events, performance and talks, whereas Joanna Rajkowskas outdoor work will invite contemplation and reflection. Aslı Çavuşoğlu's recreation of a crime drama scene will look at the unlikely parallels between the production of murder mysteries and decisions made whilst making art, with artwork functioning as both prop and murder weapon. DIS magazines unique approach to the production of imagery will be a response to the fair, and a design by Thomas Bayrle will be dramatically woven into the fabric of the fair.
Andrea Dibelius, founder of the Emdash Foundation added: Emdash is excited to be supporting Frieze Projects for the second consecutive year. The artists commissioned and the works that they will produce at the fair in October will challenge, delight and, we hope, provoke new ideas within one of the most exciting environments in contemporary art. In this sense Frieze Projects perfectly mirrors the ambitions of the Emdash Foundation: to facilitate new concepts and thoughts, and to take time to pause, reflect and review.
Frieze Projects presents newly commissioned artworks by international artists. Offered as an opportunity to work in a unique context, the artists commissioned by Frieze Foundation use Frieze London as a site to realise ambitious ideas in an exceptional environment.
Frieze London takes place from the 11 14 October 2012. Frieze London is sponsored by Deutsche Bank for the ninth consecutive year.